App founder says Inc. feature brought no traffic or revenue
A Reddit user said their LinkedIn content app was featured by Inc. They said they did not pay for it or pitch the outlet. After the feature, they saw no clear business impact such as traffic, revenue, or partnerships. They asked whether PR is now mainly long-term social proof rather than a source of revenue.
Key points
- The product is described as an app for LinkedIn content.
- The founder says the Inc. feature happened without payment or pitching.
- They report no clear lift in traffic, revenue, or partnerships.
- They ask how to make better use of the media mention.
- They question whether PR is mainly useful as social proof.
Quick term guide
- A social network where professionals share resumes and connect with employers and colleagues.
- business
- An activity where you provide value to others in exchange for money.
- revenue
- Revenue is the money a business earns before taking out costs.
- social proof
- Evidence that other people use or trust your product, such as user counts, reviews, or logos of known customers.
- landing page
- The first page a visitor sees after clicking an ad, link, or campaign message.
- outreach
- Contacting people directly to start a conversation or ask for interest.
- conversion path
- The steps that guide a visitor toward an action, such as signing up or buying.
- conversion
- The rate at which visitors or users take a desired action, like signing up or paying