A founder asks about copying and improving a proven SaaS
A Reddit user asked whether anyone has built a successful SaaS by taking an existing product and making it better. They said this approach seems reasonable because the market demand is already proven. They want to know whether people improved the product itself, such as UX/UI, or mainly changed execution and distribution, and whether the results matched expectations.
Key points
- The post asks for real examples of improving an existing SaaS product.
- The approach assumes that demand is already proven in the market.
- The writer asks whether success came from product changes like UX/UI.
- They also ask whether execution or distribution mattered more.
- They want feedback from people who actually tried this strategy.
Quick term guide
- SaaS
- Software that people use online, usually paid for by subscription.
- UX/UI
- UX means how a product feels to use, while UI means the screens, buttons, and layout people see.
- distribution
- All the work involved in getting your product or content in front of people — posting on social media, sending emails, sharing in communities, etc.
- business
- An activity where you provide value to others in exchange for money.
- Owner
- The top account role that can usually change almost every setting.
- features
- The different tools or functions built into a software application.
- Matter
- A smart home standard that helps devices from different brands work together.
- feedback
- A response that tells a user what they did well or should fix.