Practical ways to get your first service signups
This discussion shares actionable advice for getting initial users for a new service without a marketing budget. It focuses on community engagement and direct outreach strategies.
Every new business owner faces the challenge of finding their first users. The advice highlights techniques such as searching for relevant problems in niche communities and offering your service as a solution. It also suggests Cold Outreach, where you message potential users directly to show how your tool helps them. The key is to provide value first rather than just posting links, which helps build trust with early adopters. For solo operators, these manual steps are often more effective than paid ads in the beginning.
Key points
- Help potential customers in online communities to build interest in your service.
- Try Cold Outreach by messaging people who are already looking for a solution like yours.
- Submit your product to free directories to get organic traffic and visibility.
- Share your progress and updates publicly to attract early testers and followers.
Quick term guide
- marketing
- The activities used to tell people about a product and encourage them to buy it.
- budget
- The maximum amount of tokens or money an AI is allowed to spend on a single task.
- outreach
- Contacting people directly to start a conversation or ask for interest.
- business
- An activity where you provide value to others in exchange for money.
- cold outreach
- Sending unsolicited messages or emails to strangers to introduce your product, without any prior connection
- early adopters
- People who actively seek out and try new products before they become widely known.
- organic traffic
- Visitors who find your site through a search engine like Google, without you paying for ads
- early testers
- People who try a product before launch and give feedback on what works or breaks.