A SaaS post frames Instagram DMs as a B2B sales channel

A post on r/SaaS says Instagram DMs can be used as a B2B sales channel. The writer says they did not expect it to be a serious sales path at first. They then saw someone manually handling 1,000 DMs a day.

Key points

  • The post discusses Instagram DMs as a B2B sales channel.
  • The writer says they did not expect the channel to be serious at first.
  • The post mentions someone manually handling 1,000 DMs a day.
  • At that volume, a solo operator would likely need clear process or automation.

Quick term guide

r/SaaS
A Reddit community where people discuss software subscription businesses.
Instagram DMs
Private messages sent inside Instagram.
B2B sales channel
A way to sell a product or service to other businesses.
business
An activity where you provide value to others in exchange for money.
landing page
The first page a visitor sees after clicking an ad, link, or campaign message.
conversion rate
The percentage of page visitors who actually take the action you want, like signing up or buying.
conversion
The rate at which visitors or users take a desired action, like signing up or paying
automation
A way to make repeated work happen without doing every step by hand.
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